Case Study
Rewarding guests while preserving value
Grand Case Beach Club
Grand Case Beach Club, an authentic Caribbean holiday on French St. Martin With soothing sounds of ocean breezes murmuring through the coconut palms, and gentle ocean waves washing along the secluded beaches, Grand Case Beach Club is the ideal island resort to calm the mind and rejuvenate the spirit. Grand Case Beach Club features breathtaking views of Anguilla, the most northerly of the Leeward Islands in the French West Indies, as well as a unique glimpse of Caribbean culture. This intimate and unpretentious resort located in the small fishing village of Grand Case on the northwest coast of French St. Martin offers an authentic, relaxed vibe that keeps the guests returning year after year.
The Situation
Grand Case Beach Resort has always positioned itself as a premium hospitality provider, prioritizing exceptional service and high-value experiences over heavy discounting. While the hotel was hesitant to offer price reductions, they recognized the importance of rewarding their most loyal guests to strengthen retention and long-term relationships.
The Results
211.9% YOY
191%
164.7% YOY
5.5% Average
17.1X
$740,649 USD
By joining The Guestbook Rewards, Grand Case Beach Club found a solution that aligned with their brand philosophy-offering meaningful incentives to repeat guests without devaluing their rates. This strategic approach allowed them to enhance guest satisfaction, increase repeat bookings, and differentiate themselves in a competitive market, all while maintaining their commitment to pricing integrity. Since implementing the program, Grand Case Beach Club has seen positive engagement from its frequent guests, reinforcing the power of loyalty-driven incentives over traditional discounting strategies.
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